Industry news


LED multi application in-depth market brings infinite industry value

From: Data:29/08/2016

LED display as a modern electronic media, with its flexible display area, high brightness, long life, large capacity, digital, real-time characteristics, is not a substitute for any other media. LED electronic display full use of modern information technology, the sound, light, electricity, and other disciplines to integrate and perfect combination, set the video, animation, subtitles, pictures in one of the high-tech information released by the end of the product. Today, LED display to the ultra-thin, energy saving, special direction of development, diversified applications in-depth market, bringing infinite value.

LED display new demand: ultra-thin energy-saving special

LED display, LED outdoor display, LED lighting are along with the development of society and continuous innovation and development, in the promotion of LED, led to user requirements is also more and more high, LED can adapt to all kinds of weather conditions.

from just lagged behind the curtain did not how long the Guangzhou led development, can have a smattering of guess later led the development and changes, in addition to the LED lamp modelling needs more and more personalized and beautiful, LED display also has the demand for new, changed before the pursuit of pure, bright.

1, past led box there is safety more and more, heavy and inconvenient installation are affecting the customer demand for LED, but used more and more widely, so in the future ultra thin LED display screen will become the mainstream.

2, energy saving and environmental protection has gradually become the first choice for most people, to reduce the cost of obtaining the maximum profit is the business needs. There are issues of light pollution, LED display manufacturers are also to be solved, the lowest energy consumption, the best picture is the most important.

3, now in addition to the usual square LED display, in order to meet requirements of a variety of is gradually some abnormity screen, along with the increasing of all aspects of LED display screen, the future will be increasingly shaped screen.
outdoor display: to enhance the value of outdoor advertising industry

dynamic fashion day, night bright eye-catching. Large outdoor LED display the known for the propagation path of the new generation of media, due to its prime location and the high clear picture, strong visual impact, superior advertising coverage, has been enterprises to choose outdoor advertising the best choice, but also show bright window of the image of the city.

of outdoor LED display screen in the past 3-5 years developed very quickly and have almost occupied all areas to develop, people's living space in many terminals and channels will be the existence of outdoor electronic screen. With the continuous development of science and technology, people's rhythm of life continues to improve, new media model of outdoor electronic screen this appear logical. Outdoor electronic screen has changed the pattern of outdoor media, from the earliest points all the media, to the later Chinese, AirMedia, from the earliest building electronic screen, outdoor electronic screen later in the subway, bus and aviation and other fields, to participate in the outdoor electronic screen market, more and more enterprises, outdoors electron screen area of coverage is more and more widely. This new form of media is gradually integrated into people's lives, the more accepted by the people.

in addition, outdoor electronic screen can quickly expand and develop, the important reason is that it realizes the network of media operations. Xiao Mingchao said that hundreds of thousands of pieces of outdoor electronic screen to achieve the brand focused on advertising and play, to solve the traditional outdoor media completely regional single business model. Outdoor electronic screen new media compared to the traditional media CPM (according to the cost of advertising per thousand times the cost) to be low, and a lot of low, outdoor electronic screen in the form of performance is also more attractive.

due to the cost advantage of advertising, outdoor electronic screen can naturally attract more advertising investment, outdoors electron screen by subdivision of the market, while the audience in the subdivision, whether it is building, bus or air, each fractionize market formed has the characteristics of their respective audiences, the outdoor electronic screen in the forms of new media can with various forms of attraction of different audience groups. It is thanks to its huge audience crowd, outdoor electronic screen advertising market prospects should not be underestimated.

LED full-color display: 2013 enters mature period

in previous years, LED display because of high brightness, high energy saving, color rich, playback mode diversification and many other advantages, loved by the market, high market demand, let in initial stage LED display screen was obvious technical problems led display manufacturers also pay more and more attention to product development and application of technology.

data show that in 2012 LED display prices continue to decline, a decline of 15%-20% in 2011. The reason is that the strength of the manufacturers hope that through some small scale manufacturers out of the price war. The decline in prices, further squeezing the gross profit margin. Insiders said that at present the channel based LED electronic display manufacturers product gross margin level has been reduced to 10%-15%, the project is still more than 20% of the product gross margin.
electronic display industry has entered a consolidation period, the next few years will be part of the small and medium scale enterprises have gradually been eliminated. In the integration phase, there are technical strength and capital strength of the LED electronic display manufacturers are expected to borrow the strength of the capital market and the enterprise itself technology and channel advantages to achieve rapid development. The next 2-3 years, LED electronic display industry concentration will quickly upgrade.
LED due to the
electronic display industry has entered a mature stage, so its market size will maintain a steady growth trend. Insiders expect the next few years, LED electronic display market growth will be maintained at 10%-20%. Future LED electronic display profit growth will mainly come from in the traditional printing, neon signs, billboards and alternative market and HD, 3D, intelligent multifunctional high-end LED electronic display market.
display applications become more broad, economic recovery, in 2013 LED electronic display will be a technology and market are mature year.

on the LED display
is LightEmittingDiode, led the English abbreviation, referred to as LED. It is a way to control the display of light emitting diodes, which probably is composed of a lot of red LEDs are usually led by the bright lights out to display characters. Used to display text, graphics, images, animation, market, video, video signals and other information display screen.